Generate GS1 Digital Link 2D barcodes from real product records, not one-off image files. Validate GTINs, build resolver-ready URLs, create scannable QR codes, export print artwork and publish a mobile product page behind every code.
This page is about the app feature for brands. The free tool is useful for testing; this workflow is for managing real products.
Every QR code starts from a saved product record with SKU, name, GTIN, status, product page data and workspace ownership.
The platform formats the GTIN into a GS1 Digital Link-ready URL and can include batch or serial qualifiers when needed.
The code encodes the live URL and can be scanned by a phone. It is not a mock image or a decorative UI block.
Download files suitable for packaging review, artwork placement, prepress and digital sharing.
A generic QR code generator can create an image that points to a URL. That is fine for posters, menus and quick campaigns. Retail packaging needs more. A brand needs the QR code to carry product identity, survive print workflows, resolve to a live page, support analytics and remain manageable after thousands of packs have left the warehouse. If the QR code is just a downloaded image with no product record behind it, the brand loses control the moment it is printed.
2D Barcode Hub treats the generator as part of the product management workflow. The SKU exists first. The GTIN is validated. The GS1 Digital Link URL is built from the product identity. The QR code is generated from that URL. The public page is published from the same record. Scan analytics, resolver links, batch and origin data, scan actions and readiness status all connect back to the product. This is what makes the generator useful for CPG brands, packaging teams and founders preparing for Sunrise 2027.
A brand starts by creating a product or SKU. The editor captures product name, SKU, GTIN, pack size, status, product image, ingredients, materials or key components, certifications, recycling guidance, traceability story and optional media. It also adapts the passport fields to the workspace industry: food gets storage and shelf-life fields, textiles get fiber and care fields, furniture gets dimensions and assembly fields, and electronics get model, power and repair fields. Once the GTIN is saved, the platform normalizes the identifier and generates a GS1 Digital Link-ready URL. A typical path looks like /01/{gtin}. If a product needs batch or serial context, the URL can include qualifiers such as /10/{batch} or /21/{serial}.
The QR settings panel controls how the code is prepared for use. Brands can choose frame styles, show or hide the GTIN, copy the live link, download PNG, SVG or PDF, and review print-readiness status. The public mobile scan page previews beside the editor so the team can see what consumers will see before the code is placed on packaging.
The reason this page lives under product features is simple: the barcode is only useful if the scan destination is useful. A 2D barcode generator for brands should not stop at "download QR". It should help the brand publish the page behind the QR. The page needs product identity, images, structured information, trust proof, recycling, traceability and any market-specific links the brand wants to expose. That is what turns the barcode into connected packaging.
This also protects the brand when a campaign changes. If a giveaway ends, the QR code still resolves to the product page. If recycling rules change, the guidance can be updated without reprinting the pack. If a batch needs a safety notice, the resolver can point consumers to the right information. The printed QR remains stable while the digital content evolves.
The free GS1 Digital Link generator is still important. It helps someone test a GTIN, understand the URL format and download a quick QR for exploration. But it is not the best place to manage a brand's live product range. Once a brand is serious about packaging, it needs saved products, workspace permissions, analytics, exports, billing limits and a consistent public page structure. That is the difference between a tool and a SaaS workflow.
The generator is built for food and beverage brands, beauty and personal care, pet products, supplements, household goods, packaging printers, manufacturers and small CPG teams that do not want enterprise resolver complexity. It is especially useful for brands preparing a packaging refresh, testing Sunrise 2027 readiness, or wanting a clean path from GTIN to consumer-facing product passport.
Create five active product pages for free. No credit card. Real GS1 Digital Link QR codes from day one.